Check out the links at the left if you're interested in further details. We've written plenty more about OLED in the past, so I won't rehash it all here. Just like with plasma, under normal use conditions, I wouldn't worry about burn-in with OLED. That said, it didn't seem to retain static images as badly as plasmas I've tested in the past. I didn't actually "test" burn-in in my review sample, but I did notice some temporary retention with test patterns. This.burn-in is not covered by the warranty." It advises owners to avoid displaying 4:3 aspect ratio images and other fixed images for longer than an hour at a time. The manual reads: "If a fixed image displays on the TV for a long period of time, it will.become a permanent disfigurement on the screen. In addition to unresolved questions of brightness reduction over time (LG claims a 30,000-hour lifespan, for what it's worth), OLED is more subject to burn-in than LED LCD. Then there's the fact that LED LCD sets come in a much wider range of sizes than OLED - if you want something smaller than 55 or bigger than 65, it doesn't exist or it costs a mint.īut if you're shopping for a high-end TV in one of those two sizes, and want the best picture you can get, skip all those expensive flagship LED LCDs and go with the O.įor picture-quality buffs, OLED is the ultimate display technology, but it's not perfect. For some people, its advantages might be worth the money today, but for most of us, the price is still too steep. That includes all LED LCDs, such as Samsung's SUHD models, despite the fact that some of those TVs can get brighter, or use quantum dots, or whatever.Īll of these OLED TVs are still exceedingly expensive, and even though LG's recent price reductions are making the technology more affordable, it'll be at least another year before OLED competes against LED LCD on price. OLED has the best image quality of any display technology we've tested. Because it's so difficult to produce, only LG manufactures OLED TVs today. Every inscrutable model number I just reeled off is attached to an OLED TV built by LG.
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